To increase the loyalty of potential customers of the kapustin.co service, all illustrations on the site have a free demo version. This demo contains 1 illustration in all formats so that a designer or startup owner can check the quality and decide whether to buy a whole pack.
I started thinking about what could increase loyalty even more and convince site visitors to make a purchase.
I decided to try a new idea on my most popular illustrations – Tokyo Illustrations. You can see them here. The new idea is that I will unpack the illustrations after the purchase, record my screen and show all of them on my YouTube channel (and, probably, add it to the site).
I will show all the components of the pack, each folder and each file. The potential client will be able to view the entire video and understand if he or she really needs these illustrations.
I have already made the first video; you can watch it on YouTube here, and write what you think about it in the comments!